Trump Media Secures $2.44B to Establish Bitcoin Treasury Reserve

Trump Media & Technology Group (TMTG), the parent company of Truth Social, has successfully raised $2.44 billion to create a substantial Bitcoin treasury reserve. This move positions TMTG among the ranks of publicly traded companies integrating cryptocurrency into their financial strategies.

The capital was amassed through the sale of approximately 56 million common shares at $25.72 each and the issuance of $1 billion in zero-coupon convertible notes maturing in 2028. Around 50 institutional investors participated in this fundraising effort, with Yorkville Securities and Clear Street leading the placement and Cantor Fitzgerald acting as the financial advisor.

TMTG plans to allocate the net proceeds of $2.32 billion to purchase Bitcoin, with custody services provided by Crypto.com and Anchorage Digital. This initiative mirrors strategies employed by companies like MicroStrategy, which have significantly increased their Bitcoin holdings through similar financial maneuvers.

The announcement led to a 5.6% rise in TMTG’s stock price, despite broader market fluctuations. President Donald Trump has expressed a strong pro-crypto stance, aiming to position the United States as a global leader in cryptocurrency adoption. This sentiment was echoed by Vice President J.D. Vance during a recent Bitcoin Conference, highlighting the administration’s commitment to integrating digital assets into the nation’s financial framework.

While this aggressive move into cryptocurrency has garnered support from crypto enthusiasts and investors, it has also raised concerns about potential conflicts of interest, given President Trump’s dual roles in public office and private enterprise. Nonetheless, TMTG’s substantial investment in Bitcoin underscores the growing trend of corporations embracing digital assets as part of their financial strategies.